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November 7, 2008

Lawn Signs Conquer America

http://themetricsystem.rjmetrics.com/2008/11/06/single-lawn-signs-conquer-the-american-landscape/

"Over the past two years, I have developed a growing fascination with lawn signs. Not the ones advertising politicians or plumbers, but the ones advertising websites. Dating websites.

These signs are so prevalent in my area that I decided to launch a private investigation into who was behind them and just how far they stretched. What I found started in my small home town and led me all the way to the secret guerilla marketing infrastructure of a multimillion-dollar company..."

Posted by Rob Kiser on November 7, 2008 at 5:13 AM

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